Our Story

Wendy and Rob have dedicated their careers to helping law firms drive organic growth. Yate Collaborative represents the culmination of their more than 50 years of knowledge and experience, working together and individually, to successfully develop and implement go-to-market and sales enablement strategies that deliver profitable revenue growth. Together with our collaborators, Amy Hrehovcik, Victoria Arnold, and Lisa Olney, we are rolling up our sleeves and working with law firm leaders to facilitate sales efforts, implement winning sector strategies, integrate laterals, build growth engines, and devise high-value client solutions and service offerings. 

Inspired By Nature

The Yate, also known as the Eucalyptus, is one of the fastest growing and strongest trees in the world. Yate timber is dense and strong, enabling the tree to withstand high loads and stressors. These characteristics help it grow to significant heights and tower above others. It is these characteristics- fast growth, reaching new heights, and resilience- that we strive to instill in our clients' businesses.

Why Yate Collaborative?

At Yate Collaborative, we understand that choosing the right partner is crucial for law firms aiming to dominate their market segments. We firmly believe that our company stands out from the rest for the following reasons.

  • Our team has a strong track record of developing enduring client relationships and accelerating profitable revenue growth for law firms. Our collective experience includes serving as CMOs; Strategy, Sales & Growth Leaders; and Heads of Business Development.

  •  We lead the entire sales cycle, from start to finish. Our Legal Sales as a Service™ offering includes identifying engagement opportunities, preparing lawyers for new business meetings, and managing the sales process. Importantly, we lead the crucial follow-up phase to ensure new work is secured and relationships are strengthened.

  • We “begin with the end in mind”  by converting the firm’s best client growth opportunities and using the insight developed to build a robust growth engine for the firm. Our proprietary Go-to-Market methodology is designed to drive profitable law firm revenue growth.

Unlock Your Firm’s Potential

We welcome the opportunity to discuss your growth opportunities and how we can deliver value to your organization.